Google introduces the ability to track the carbon intensity of cloud workloads.

Google Carbon reporting

Transparency is key in understanding and improving carbon reporting of IT workloads.  Google is now providing granular data about the carbon impact of customer applications running in Google Cloud.

It’s good to see the cloud providers, providing ESG reporting as we continue see large volumes of IT workloads continue to move to the Cloud. .

Google’s Carbon Footprint tool is one of a series of climate-focused announcements including new tools to help customers design the greenest app configurations, and shut down idle cloud applications that are using energy.

Google will tell its cloud customers the carbon emissions of their cloud usage and open satellite imagery to them for the first time for environmental analysis, as part of a push to help companies track and cut carbon budgets.

The leading US cloud vendors are starting to deliver more granular details to allow their customers to improve ESG and Carbon reporting. They aim to provide key information to customers that are under pressure from stakeholders to rethink operations in light of climate change.

Google’s new carbon footprint reporting tool, similar to one Microsoft already provides, shows the emissions associated with the electricity that was used to store and process a customer’s data.

Google Earth Engine, launched at COP-16 in Cancun can be used to track Climate and Weather with models that generate both long-term climate predictions and show historical data.

If used correctly, Earth Engine can help ensure supply chains are sustainable and predict operation challenges from extreme weather. Unilever has been using the technology since September  2020 as part of its sustainable commodity sourcing strategy.

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