The global pandemic has seen a surge in data use and increased the demand for data centre real estate. But despite this hunger, one of the main trends of 2020 has been the surge in investment outside the traditional FLAP markets (Frankfurt, London, Amsterdam, Paris) and Dublin. Secondary markets like Warsaw, Madrid, Milan, Berlin, Zurich, and Copenhagen were alive with site acquisition activity during 2020, and many of the traditional hyperscale customers are now turning to the build-to-suit developers for a faster route to market as they expand their cloud regions. Other locations such as Athens and Istanbul are also gaining traction as strategic gateways between Central Europe and Africa, Asia, and the Middle East.
EU Secondary Markets
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