In this session, Pete Cladingbowl will discuss how consumer and corporate demand for greener IT is leading to increasing scrutiny in EMEA about how green data truly is. Data indexes that evaluate those sustainability factors will give companies and consumers insight into which data and services are green – leading to increasing pressure on the technology industry to ensure that data center infrastructure is built, powered, and operated in sustainable ways. Cladingbowl will discuss how past successes has come from improved efficiency of components and sub-systems of the data centre and that the next big improvements require a more integrated and distributed approach that connects the data centre to the wider and increasingly circular economy. Across a region as large and diverse as EMEA, some parts will and must lead so others can leapfrog to greener IT.
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